Ultimate

Ultimate: adjective: not to be improved upon or surpassed; greatest; unsurpassed.

We intend to be the most powerful, personal dining tool one could ever have. The key word is personal. Imagine if you could sit down at a restaurant and not even look at the menu..bring up the ultimatemealgame mobile app - search for the restaurant and via your preferences, it will populate what you're most likely to order. That's power. That's ultimate. That's also down the road, but we're trying to keep our ideas and concepts as transparent as we can to share everything we're doing on this project.

Get inspired by Bob Garfield of Adage as he takes you on "Your Data with Destiny."

Read: http://adage.com/digital/article?article_id=130969